
The Morning Hangover is a daily “tip sheet” that keeps the fan in the know on all things country music. With a huge subscriber list and plans for growth of the publication, it was time to tap ST8MNT to develop a full brand system primed for the excitement ahead. Song releases, music videos, upcoming concerts, undiscovered artists, playlist suggestions: this is the place for all of your latest country news straight to your inbox each day. Never gossip, never lies, always exciting. Rediscover your love for country each and every morning with The Morning Hangover.




Logo system

Main Brand Logos

Sub-Brand Logos were developed to further segment the content focus and lay the groundwork for sub channel growth.
Patterns


Textures

Main Brand Textures

Sub-Brand Textures







