Author: Elle Sommerville

Tone Of Voice: Why, How, What

We like to think about tone of voice (TOV) as the way we talk to one another – but for a brand, tone of voice is how you portray yourself to the public. Your distinct tone sets the stage for the key messages and a visual identity to match your brand’s personality.  Solely reading something […]

Tapping Into a City’s Creative Scene

Do you feel disconnected from the creative scene within your city? Want the “in” on the first steps to connecting with artists around you? You’ve come to the right place. Finding a community of creatives can really make or break your experience in the city you call home. In the best case scenario this adventure […]